Koin Cashback & Store Credit and Partial Pay & Deposit: Downpay are both Shopify apps in the Payments category, but they address very different needs. Koin focuses on customer retention and loyalty by enabling cashback and store credit programs. Its strength lies in leveraging Shopify-native store credit to incentivize repeat purchases and reward various customer actions, potentially boosting profit margins. It’s designed as a goodwill and marketing solution, particularly suitable for D2C and B2B businesses on Shopify Plus. Partial Pay & Deposit: Downpay, on the other hand, centers around enabling flexible payment options for pre-orders and high-value products. It allows merchants to offer deposits and split payments without credit checks, improving conversion rates and building trust, particularly for custom or made-to-order items with lead times. It offers manual or automatic payment options and deeper technical integration options through the Shopify API, catering to merchants selling pre-order or high-value products. While both contribute to increased sales, Koin prioritizes customer loyalty through rewards and store credit, while Partial Pay & Deposit focuses on improving initial purchase conversion through flexible payment options, primarily for high-value, customized products. They intersect on increased revenue generation for merchants but do so through different core mechanisms.
57 reviews
75 reviews
Use native Store Credit to set cashback and rewards for any customer action that drives retention.
Offer deposit and split payment to improve pre-order sales and trust for customers.
| Rating | 5/5 | 4.9/5 |
Rating Koin Cashback & Store Credit5/5 Partial Pay & Deposit: Downpay4.9/5 | ||
| Reviews | 57 | 75 |
Reviews Koin Cashback & Store Credit57 Partial Pay & Deposit: Downpay75 | ||
| Core Function | Cashback & Store Credit Loyalty | Partial Payment & Deposit |
Core Function Koin Cashback & Store CreditCashback & Store Credit Loyalty Partial Pay & Deposit: DownpayPartial Payment & Deposit | ||
| Target Merchant | D2C & B2B (Shopify Plus) | High-Value, Custom/Pre-order Products |
Target Merchant Koin Cashback & Store CreditD2C & B2B (Shopify Plus) Partial Pay & Deposit: DownpayHigh-Value, Custom/Pre-order Products | ||
| Payment Type | Shopify Native Store Credit | Partial Payment, Deposit, Auto-charge |
Payment Type Koin Cashback & Store CreditShopify Native Store Credit Partial Pay & Deposit: DownpayPartial Payment, Deposit, Auto-charge | ||
| Integration | Shopify Flow Templates | Shopify Flow, APIs, Hydrogen |
Integration Koin Cashback & Store CreditShopify Flow Templates Partial Pay & Deposit: DownpayShopify Flow, APIs, Hydrogen | ||
| Primary Benefit | Increased Customer Retention | Improved Conversion Rates (Pre-orders) |
Primary Benefit Koin Cashback & Store CreditIncreased Customer Retention Partial Pay & Deposit: DownpayImproved Conversion Rates (Pre-orders) | ||
| Key Feature | Automated Store Credit Issuance | Auto-charge Cards for Balance Collection |
Key Feature Koin Cashback & Store CreditAutomated Store Credit Issuance Partial Pay & Deposit: DownpayAuto-charge Cards for Balance Collection | ||
Merchants deciding between Koin and Partial Pay & Deposit should base their choice on their business model and primary need. If the goal is to increase customer loyalty, encourage repeat purchases, and reward customer behavior, Koin Cashback & Store Credit is the superior choice, especially for businesses that can leverage Shopify Plus's B2B features. Koin appears geared towards building long-term customer relationships through strategic rewards programs.
However, if the focus is on improving conversion rates for pre-order, made-to-order, or high-value products, Partial Pay & Deposit: Downpay is the better option. Its flexible payment options, deposit features, and integration capabilities are designed to reduce friction in the initial purchase process, encouraging customers to commit to expensive or custom products. Its more advanced tech integrations suggest a focus on advanced storefront needs.
Partial Pay & Deposit: Downpay offers more robust integration capabilities, including Shopify Flow, APIs, and Hydrogen storefront support, giving developers more flexibility.
While Koin offers functionality for all Shopify merchants, its features for B2B company locations are exclusive to Shopify Plus, limiting its full potential for smaller businesses.
No, Partial Pay & Deposit is a white label, layaway split payment solution with no credit checks or outside financing.
Koin is likely easier to use for merchants with limited technical expertise, due to its pre-built Shopify Flow templates and focus on automated store credit issuance. Partial Pay & Deposit may require some technical knowledge to fully leverage its API and Hydrogen integration capabilities.
Koin sends automated emails for store credit issuance and uses widgets to promote rewards. Partial Pay & Deposit sends invoices and allows customers to update their card on file through a customer portal, suggesting a more direct focus on payment-related communications.
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