Modash Influencer Marketing vs Toki Loyalty Program & Rewardsfor Shopify (2026)
Modash Influencer Marketing and Toki Loyalty Program & Rewards serve different purposes within the Shopify ecosystem, though both touch upon affiliate aspects. Modash (with limited data, only 10 reviews) likely focuses on streamlining influencer collaborations and tracking performance within that realm, assuming it has matured into a comprehensive offering by 2026. Toki, boasting a substantial 66 reviews, positions itself as an all-in-one loyalty platform designed to enhance customer retention through points-based rewards, referrals, VIP tiers, and even paid memberships. Its robust feature set emphasizes creating deeper connections with existing customers. They both are in the affiliate programs category. However, they are quite different offerings. Toki Loyalty Program & Rewards focuses on building a loyal customer base through various rewards, referrals, and membership programs, while Modash Influencer Marketing most likely focuses on helping Shopify stores increase brand awareness and conversions through influencer collaborations.
At a Glance
Modash Influencer Marketing
10 reviews
Toki Loyalty Program & Rewards
66 reviews
Detailed Overview
Toki Loyalty Program & Rewards
Toki is the ultimate loyalty program solution — powering rewards, referrals, memberships & POS
Key Features
- Customizable loyalty programs for purchases, social engagement, UGC, and surveys
- VIP tiers based on points, spending, activities with exclusive benefits
- Flexible referrals with discount codes, tiered rewards and fraud protection
- Paid memberships with monthly/annual/lifetime plans, trials and prorations
- Detailed analytics showing engagement metrics, ROI and customer insights
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Modash Influencer Marketing5/5 Toki Loyalty Program & Rewards5/5 | ||
| Reviews | 10 | 66 |
Reviews Modash Influencer Marketing10 Toki Loyalty Program & Rewards66 | ||
| Primary Focus | Influencer Marketing | Loyalty & Retention |
Primary Focus Modash Influencer MarketingInfluencer Marketing Toki Loyalty Program & RewardsLoyalty & Retention | ||
| Key Features | Not explicitly stated; assumed influencer platform management | Points-based rewards, referrals, VIP tiers, paid memberships, analytics |
Key Features Modash Influencer MarketingNot explicitly stated; assumed influencer platform management Toki Loyalty Program & RewardsPoints-based rewards, referrals, VIP tiers, paid memberships, analytics | ||
| Target Merchant | Merchants seeking to leverage influencer marketing | Merchants focused on customer retention and loyalty |
Target Merchant Modash Influencer MarketingMerchants seeking to leverage influencer marketing Toki Loyalty Program & RewardsMerchants focused on customer retention and loyalty | ||
| Ease of Use (based on review count) | Potentially unknown (low reviews) | Likely user-friendly (high reviews suggest broader adoption) |
Ease of Use (based on review count) Modash Influencer MarketingPotentially unknown (low reviews) Toki Loyalty Program & RewardsLikely user-friendly (high reviews suggest broader adoption) | ||
| Value Proposition | Generating brand awareness and conversions via influencers | Increasing customer lifetime value and repeat purchases |
Value Proposition Modash Influencer MarketingGenerating brand awareness and conversions via influencers Toki Loyalty Program & RewardsIncreasing customer lifetime value and repeat purchases | ||
Our Verdict
Toki Loyalty Program & Rewards, with its substantial number of reviews and stated focus on customer retention through a comprehensive loyalty program, is generally the stronger choice for merchants prioritizing long-term customer relationships and repeat business. Its diverse feature set allows for creating a multifaceted loyalty ecosystem. Modash Influencer Marketing, while potentially valuable, lacks sufficient data for a confident recommendation. If a merchant's primary goal is influencer marketing, and Modash by 2026 has matured into a robust solution (e.g. it handles influencer discovery, outreach, payments and performance analysis), then it is a valid option. However, given only the limited details provided, Toki offers a more concrete and well-defined value proposition for a broader range of merchants.
Common Questions
Are these apps interchangeable?
No, Modash Influencer Marketing focuses on influencer marketing, while Toki Loyalty Program & Rewards focuses on customer retention through loyalty programs. They address different marketing strategies.
Which app is better for a small business?
Toki Loyalty Program & Rewards is likely more beneficial for most small businesses aiming to build a loyal customer base. Modash might be relevant if the business heavily relies on influencer marketing and has a dedicated budget for it.
Does Toki Loyalty Program & Rewards offer features for affiliate marketing?
While Toki includes referral programs, these are primarily aimed at rewarding existing customers for referring new ones. It isn't the same as a broad-based affiliate management platform; Toki focuses specifically on loyalty-driven referrals.
What does Modash offer in comparison to Toki?
Based on the minimal provided info, Modash most likely helps merchants find, manage and pay influencers in an easier, more organized way.
Are there any free trials for these apps?
The data does not include information about free trials. Consult the Shopify App Store listings for each app in 2026 to confirm availability of free trials.
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