PH Breadcrumbs vs RT: Smooth Scroll To Topfor Shopify (2026)
PH Breadcrumbs and RT: Smooth Scroll To Top are both 5-star rated Shopify apps in the 'Search and navigation' category, but they address fundamentally different needs. PH Breadcrumbs focuses on enhancing site navigation and SEO through structured breadcrumbs, utilizing JSON+LD schema and menu-based hierarchy. Its primary goal is to improve user experience and search engine visibility by making site structure clearer. RT: Smooth Scroll To Top, conversely, enhances user experience by providing a convenient 'scroll to top' button and optional progress bar, particularly useful for stores with lengthy pages. The main difference lies in their purpose. PH Breadcrumbs targets merchants who want to improve their SEO and site navigation through structured data. It focuses on making a site more crawlable for search engines and easier to navigate for users. RT: Smooth Scroll To Top serves merchants who want to improve the user experience for visitors browsing long pages, offering a quick and easy way to return to the top. While both contribute to better navigation, they do so in distinct ways, targeting different areas of optimization.
At a Glance
PH Breadcrumbs
17 reviews
RT: Smooth Scroll To Top
30 reviews
Detailed Overview
PH Breadcrumbs
Add JSON+LD Schema & breadcrumbs based on menu structure. Add breadcrumb hierarchy on product pages.
Key Features
- Allows for multi-level SEO JSON-LD breadcrumb.
- Allows huge number of customizations to breadcrumb navigation.
- Add breadcrumb navigation based on menu structure.
- Improves SEO by creating JSON+LD BreadcrumbList Schema based on menu structure.
- Easy, fast setup with global settings, allow you to set once and use everywhere.
RT: Smooth Scroll To Top
A button allows the user to quickly return to the top of the page without making too much effort.
Key Features
- Add a Scroll To Top button to your store in just one click!
- Help visitors navigate your store with a scroll progress bar
- Fully customize the button's color, shape, size, position, and much more
- The button is shown only when scrolling up and down is possible
- Allow customers to easily browse long pages and increase sales and conversions!
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating PH Breadcrumbs5/5 RT: Smooth Scroll To Top5/5 | ||
| Reviews | 17 | 30 |
Reviews PH Breadcrumbs17 RT: Smooth Scroll To Top30 | ||
| Core Functionality | Adds Breadcrumbs & JSON+LD Schema | Adds Scroll To Top Button & Progress Bar |
Core Functionality PH BreadcrumbsAdds Breadcrumbs & JSON+LD Schema RT: Smooth Scroll To TopAdds Scroll To Top Button & Progress Bar | ||
| SEO Impact | Improves SEO with JSON+LD BreadcrumbList Schema | Indirectly improves SEO through better UX |
SEO Impact PH BreadcrumbsImproves SEO with JSON+LD BreadcrumbList Schema RT: Smooth Scroll To TopIndirectly improves SEO through better UX | ||
| Target Merchant | Merchants prioritizing SEO and structured navigation | Merchants with long pages needing easier navigation |
Target Merchant PH BreadcrumbsMerchants prioritizing SEO and structured navigation RT: Smooth Scroll To TopMerchants with long pages needing easier navigation | ||
| Customization | Numerous customizations to breadcrumb navigation | Fully customize the button's color, shape, size, position |
Customization PH BreadcrumbsNumerous customizations to breadcrumb navigation RT: Smooth Scroll To TopFully customize the button's color, shape, size, position | ||
| Setup Complexity | Easy, fast setup with global settings | Add a Scroll To Top button to your store in just one click! |
Setup Complexity PH BreadcrumbsEasy, fast setup with global settings RT: Smooth Scroll To TopAdd a Scroll To Top button to your store in just one click! | ||
| Key Benefit | Multi-level SEO JSON-LD breadcrumb, HTML output | Easy navigation of long pages, increases conversions |
Key Benefit PH BreadcrumbsMulti-level SEO JSON-LD breadcrumb, HTML output RT: Smooth Scroll To TopEasy navigation of long pages, increases conversions | ||
Our Verdict
For merchants prioritizing SEO and structured navigation, PH Breadcrumbs is the clear choice. Its ability to generate JSON+LD schema and create breadcrumb hierarchies based on menu structure makes it a powerful tool for improving search engine rankings and user experience. It is a good investment for those who need to make their site easily crawlable by Google.
If the primary concern is enhancing the user experience on stores with long, descriptive pages, RT: Smooth Scroll To Top is more suitable. The scroll-to-top button provides a simple yet effective solution for navigating long content, potentially increasing conversions by making it easier for customers to browse products. It is best suited for shops with long product descriptions or blog style pages. However, merchants should consider whether their theme already provides this functionality before installing.
Common Questions
Which app is better for SEO?
PH Breadcrumbs is designed with SEO specifically in mind, generating JSON+LD schema and breadcrumb hierarchies. RT: Smooth Scroll To Top indirectly impacts SEO through improved user experience, but doesn't directly address SEO like PH Breadcrumbs.
Which app is easier to install?
RT: Smooth Scroll To Top is advertised as requiring 'just one click' for installation, likely making it the easier option for merchants with limited technical expertise. PH Breadcrumbs also claims easy setup but involves configuring breadcrumb settings.
Do I need both apps?
It depends on your store's needs. If you want to improve both SEO and user experience on long pages, using both apps could be beneficial. However, if your theme already includes a scroll-to-top feature, RT: Smooth Scroll To Top would be redundant.
Which app provides more customization options?
Both apps offer customization, but they focus on different aspects. PH Breadcrumbs allows customization of breadcrumb navigation, while RT: Smooth Scroll To Top focuses on customizing the button's appearance and behavior (color, shape, size, position).
Which app is a better investment if my budget is limited?
If you have a limited budget, consider which functionality is most crucial for your store. If SEO and site structure are your top priorities, PH Breadcrumbs might be the better choice. If user experience on long pages is more important, RT: Smooth Scroll To Top would be more effective. The best choice depends on your biggest need.
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