Recurpay: Subscriptions app vs Toki Loyalty Program & Rewardsfor Shopify (2026)
Recurpay: Subscriptions app and Toki Loyalty Program & Rewards both target customer retention but approach it from fundamentally different angles. Recurpay focuses on streamlining and automating subscription-based revenue, targeting merchants with recurring product or service offerings. Their strength lies in their robust subscription management features, including customer self-service portals and developer-friendly APIs. Toki, on the other hand, is a comprehensive loyalty platform, designed to incentivize various customer actions, from purchases to social engagement, through points, rewards, and VIP tiers. They cater to merchants seeking to build deeper customer connections and drive repeat business through gamified loyalty programs. The key differentiator is their core functionality. Recurpay handles recurring payments and order management, while Toki manages loyalty points, rewards, and referrals. Recurpay promises quick and easy setup, implying ease of use, alongside 24/7 live human support. Toki also touts free live support & onboarding, emphasizing their commitment to customer success. While both apps have perfect ratings, Recurpay boasts significantly more reviews, suggesting a larger user base and potentially more established market presence, though it doesn't necessarily indicate superior quality. The choice between them hinges on whether the merchant's primary goal is to manage subscriptions or create a broad loyalty program.
At a Glance
Recurpay: Subscriptions app
400 reviews
Toki Loyalty Program & Rewards
66 reviews
Detailed Overview
Recurpay: Subscriptions app
Subscriptions app to unlock recurring revenue with intuitive customer portal & 24/7 human support.
Key Features
- Support upfront and pay-as-you-go plans with flexible renewal, 24/7 live support
- Design custom subscription widget for your brand in few clicks with full access.
- Let customers manage subscriptions: skip, edit, reschedule, or cancel anytime
- Renew subscriptions on a specific day or date, offer tiered discount, free gifts
- Developer-friendly setup with full access to APIs, code & technical support
Toki Loyalty Program & Rewards
Toki is the ultimate loyalty program solution — powering rewards, referrals, memberships & POS
Key Features
- Customizable loyalty programs for purchases, social engagement, UGC, and surveys
- VIP tiers based on points, spending, activities with exclusive benefits
- Flexible referrals with discount codes, tiered rewards and fraud protection
- Paid memberships with monthly/annual/lifetime plans, trials and prorations
- Detailed analytics showing engagement metrics, ROI and customer insights
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Recurpay: Subscriptions app5/5 Toki Loyalty Program & Rewards5/5 | ||
| Reviews | 400 | 66 |
Reviews Recurpay: Subscriptions app400 Toki Loyalty Program & Rewards66 | ||
| Core Functionality | Subscription Management | Loyalty Program |
Core Functionality Recurpay: Subscriptions appSubscription Management Toki Loyalty Program & RewardsLoyalty Program | ||
| Key Features | Recurring payments, customer portal, API access, support for subscriptions. | Loyalty points, referrals, VIP tiers, paid memberships. |
Key Features Recurpay: Subscriptions appRecurring payments, customer portal, API access, support for subscriptions. Toki Loyalty Program & RewardsLoyalty points, referrals, VIP tiers, paid memberships. | ||
| Target Merchant | Businesses with recurring products/services | Businesses wanting to increase customer loyalty via rewards |
Target Merchant Recurpay: Subscriptions appBusinesses with recurring products/services Toki Loyalty Program & RewardsBusinesses wanting to increase customer loyalty via rewards | ||
| Support | 24/7 live human support | Free live support & onboarding |
Support Recurpay: Subscriptions app24/7 live human support Toki Loyalty Program & RewardsFree live support & onboarding | ||
| Ease of use (implied) | Quick and easy setup | Not explicitly mentioned, likely easy given onboarding support |
Ease of use (implied) Recurpay: Subscriptions appQuick and easy setup Toki Loyalty Program & RewardsNot explicitly mentioned, likely easy given onboarding support | ||
| Value Proposition | Unlock recurring revenue and simplify subscription management | Build deeper customer connections and increase retention |
Value Proposition Recurpay: Subscriptions appUnlock recurring revenue and simplify subscription management Toki Loyalty Program & RewardsBuild deeper customer connections and increase retention | ||
Our Verdict
If your business model revolves around subscriptions, Recurpay is the clear choice. Its focus on automating subscription management, providing customer self-service, and offering developer-friendly tools makes it ideal for businesses looking to streamline their recurring revenue. The strong support system further strengthens its appeal. On the other hand, if you're looking to build a comprehensive loyalty program that incentivizes a variety of customer actions beyond just repeat purchases, Toki is the better option. Its features for creating points systems, VIP tiers, and referral programs provide the flexibility needed to build a robust and engaging loyalty program. While Recurpay may be overkill for businesses without subscription offerings, Toki might lack the specific functionalities needed to expertly manage subscriptions. Recurpay is the winner for subscription businesses, and Toki for businesses focused on building overall customer loyalty.
Common Questions
Which app offers better customer support?
Both apps offer strong customer support. Recurpay provides 24/7 live human support, while Toki offers free live support and onboarding. The 'better' option depends on individual needs and preferences, whether 24/7 support is needed or if initial onboarding assistance is more valuable.
Can I use both Recurpay and Toki together?
Potentially, but it might be redundant. Recurpay focuses on managing subscriptions, while Toki focuses on rewarding loyalty. If your subscription model is central to your business, Recurpay handles the core subscription, and Toki *could* be used to reward loyal subscribers, but there might be overlap, so careful planning and consideration are needed.
Which app is easier to set up?
Recurpay explicitly states a 'quick and easy setup within minutes', suggesting a straightforward process. Toki's ease of setup isn't directly mentioned, but the free onboarding support implies a guided setup process, which may or may not be quicker than Recurpay. Based on available information, Recurpay likely has the edge in terms of setup speed.
Which app is better for a small business with limited technical expertise?
Both apps seem to cater to a range of businesses, with Recurpay focusing on ease of use and Toki offering onboarding support. However, Recurpay's 24/7 live human support may be more beneficial for businesses that anticipate needing ongoing assistance. Toki's detailed analytics feature might also require more expertise to properly understand and utilize.
Does Toki handle recurring payments like Recurpay?
No. Toki focuses on loyalty points, rewards, referrals, and memberships. While it offers paid membership plans, it is not primarily designed to handle the complexities of recurring payments and order management inherent in subscription services, which is Recurpay's area of expertise.
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