Sezzle Widget and TryOnify: Try Before You Buy both address cart abandonment and aim to increase sales, but employ fundamentally different approaches. Sezzle Widget focuses on providing Buy Now, Pay Later (BNPL) options to customers, showing installment payment plans directly on product and cart pages, targeting US and Canadian shoppers. Its strength lies in its integration with established BNPL infrastructure and showcasing payment flexibility to encourage purchases, potentially increasing average order value. TryOnify, conversely, pioneers a "Try Now, Pay Later" model, deferring payments for a trial period to eliminate purchase risk and acquire new customers, promising a sustainable approach to growth. It differentiates itself by emphasizing a risk-free trial experience rather than simply offering deferred payments.
63 reviews
4 reviews
Increase sales and average order value by displaying Sezzle installment payment options.
Provide customers with a free trial shopping experience in minutes.
| Rating | 3.6/5 | 5/5 |
Rating Sezzle Widget3.6/5 TryOnify: Try Before You Buy5/5 | ||
| Reviews | 63 | 4 |
Reviews Sezzle Widget63 TryOnify: Try Before You Buy4 | ||
| Payment Model | Buy Now, Pay Later (installment plans) | Try Now, Pay Later (free trial) |
Payment Model Sezzle WidgetBuy Now, Pay Later (installment plans) TryOnify: Try Before You BuyTry Now, Pay Later (free trial) | ||
| Target Audience | US & CA shoppers | All shoppers (unspecified geo) |
Target Audience Sezzle WidgetUS & CA shoppers TryOnify: Try Before You BuyAll shoppers (unspecified geo) | ||
| Primary Goal | Increase sales and average order value via payment flexibility | Acquire new customers by removing purchase risk |
Primary Goal Sezzle WidgetIncrease sales and average order value via payment flexibility TryOnify: Try Before You BuyAcquire new customers by removing purchase risk | ||
| Key Feature | Dynamic widgets displaying payment options | Automatic payment collection after trial end |
Key Feature Sezzle WidgetDynamic widgets displaying payment options TryOnify: Try Before You BuyAutomatic payment collection after trial end | ||
| Risk Mitigation | Shows payment plans to ease financial concerns | Eliminates initial financial risk with a free trial |
Risk Mitigation Sezzle WidgetShows payment plans to ease financial concerns TryOnify: Try Before You BuyEliminates initial financial risk with a free trial | ||
| Financing Type | Buy Now, Pay Later and Longer-Term financing options | Deferred payments |
Financing Type Sezzle WidgetBuy Now, Pay Later and Longer-Term financing options TryOnify: Try Before You BuyDeferred payments | ||
Choosing between Sezzle Widget and TryOnify depends heavily on the merchant's priorities. Sezzle Widget is the better choice for merchants already comfortable with the BNPL model and who want to explicitly offer payment plans to boost sales among US and Canadian customers. Its established user base and higher review count suggest a more mature product. TryOnify, while having perfect ratings, has significantly fewer reviews. TryOnify might appeal more to merchants seeking a novel approach to customer acquisition and who are willing to offer free trials to overcome purchase hesitations. Merchants with products where a trial experience is beneficial (e.g., software, subscriptions) will likely find TryOnify more valuable. If a merchant needs immediate sales lift in US/CA, Sezzle is likely the better fit.
Sezzle Widget has significantly more reviews (63) than TryOnify (4), suggesting more widespread usage and established reputation, despite the lower rating.
TryOnify does not specify geographic limitations, making it potentially suitable for international sales, whereas Sezzle Widget is explicitly limited to US and Canadian shoppers.
Sezzle Widget claims easy integration from Shopify admin with a dedicated support team. TryOnify claims quick and easy setup, but lacks mention of dedicated support.
Sezzle Widget works well for a broad range of products where installment payments are attractive. TryOnify is ideally suited for products where a trial period adds value, such as software, beauty products, or subscription services.
TryOnify specifically mentions that their 'Try Now, Pay Later' model is BNPL without the predatory microlending, differentiating themselves from traditional BNPL services like Sezzle. Sezzle does not address this concern in its description.
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