Sherpas: Smart SEO vs Vidjet Shoppable Videos +Storyfor Shopify (2026)
Sherpas: Smart SEO and Vidjet Shoppable Videos +Story both aim to enhance Shopify stores, but their approaches and target audiences differ significantly. Sherpas: Smart SEO focuses on improving organic search visibility through comprehensive SEO tools like meta tag generation, image optimization, and structured data implementation. It targets merchants seeking to boost their search engine rankings and drive organic traffic through technical and content SEO improvements. Vidjet, on the other hand, centers around enhancing the customer experience through engaging video content, offering features such as shoppable videos, web stories, and various video formats. It caters to merchants who want to increase engagement, conversions, and provide a richer shopping experience through video marketing. While both apps share the 'Images and Media' category on Shopify, their core functionalities are distinct. Sherpas: Smart SEO emphasizes back-end optimization for search engines, automating SEO tasks and providing detailed analytics related to backlinks and site speed. Vidjet is geared toward front-end user engagement, providing tools for embedding videos, adding interactive elements, and tracking video performance metrics like sales and engagement. The significant difference in review count, with Sherpas: Smart SEO having over eight times more reviews, suggests a longer presence or broader adoption among Shopify merchants, potentially due to the more universal need for SEO optimization.
At a Glance
Sherpas: Smart SEO
842 reviews
Vidjet Shoppable Videos +Story
102 reviews
Detailed Overview
Sherpas: Smart SEO
Put your SEO on solid ground, improve rankings, drive more organic traffic, and boost sales.
Key Features
- Generate compelling product Meta Tags & Alt Tags with AI (ChatGPT-4 Turbo).
- Optimize your store images and page speed for better UX and higher SEO rank.
- Add JSON-LD structured data so that Google understands your store better.
- Automatically detect and fix broken onsite, visited, or external links.
- Have a detailed backlinks report and improve your link-building strategy.
Vidjet Shoppable Videos +Story
Embed videos in your pages without impacting site speed. Use web stories to modernize your site!
Key Features
- No impact on site speed, no matter how many videos are on your pages!
- Bulk-embed videos on thousands of pages, without using code
- Add elements on videos: tag products, add coupon codes, CTAs, etc
- 10+ formats: Stories, Carousels, Floating Bubbles, Video Background, etc
- Measure sales, engagement, and ROI, with real-time analytics
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Sherpas: Smart SEO5/5 Vidjet Shoppable Videos +Story5/5 | ||
| Reviews | 842 | 102 |
Reviews Sherpas: Smart SEO842 Vidjet Shoppable Videos +Story102 | ||
| Core Functionality | SEO Optimization | Video Marketing & Engagement |
Core Functionality Sherpas: Smart SEOSEO Optimization Vidjet Shoppable Videos +StoryVideo Marketing & Engagement | ||
| Target Merchant | Businesses prioritizing organic traffic and higher SERP rankings | Businesses prioritizing customer engagement and conversion through video content |
Target Merchant Sherpas: Smart SEOBusinesses prioritizing organic traffic and higher SERP rankings Vidjet Shoppable Videos +StoryBusinesses prioritizing customer engagement and conversion through video content | ||
| Key Feature: AI | AI-powered Meta Tag Generation (ChatGPT-4 Turbo) | N/A |
Key Feature: AI Sherpas: Smart SEOAI-powered Meta Tag Generation (ChatGPT-4 Turbo) Vidjet Shoppable Videos +StoryN/A | ||
| Key Feature: Site Speed | Image optimization for page speed | Video embedding without site speed impact |
Key Feature: Site Speed Sherpas: Smart SEOImage optimization for page speed Vidjet Shoppable Videos +StoryVideo embedding without site speed impact | ||
| Primary Metric | SEO Ranking, Organic Traffic | Video Views, Engagement, Sales Conversion |
Primary Metric Sherpas: Smart SEOSEO Ranking, Organic Traffic Vidjet Shoppable Videos +StoryVideo Views, Engagement, Sales Conversion | ||
| Automation | Automated meta tag generation, link fixing | Bulk video embedding on thousands of pages |
Automation Sherpas: Smart SEOAutomated meta tag generation, link fixing Vidjet Shoppable Videos +StoryBulk video embedding on thousands of pages | ||
| Ease of Use Focus | Making complex SEO tasks easy | User-friendly app for managing video content |
Ease of Use Focus Sherpas: Smart SEOMaking complex SEO tasks easy Vidjet Shoppable Videos +StoryUser-friendly app for managing video content | ||
| Value Proposition | Improve SEO, drive traffic, boost sales | Increase engagement, measure ROI, modernize site |
Value Proposition Sherpas: Smart SEOImprove SEO, drive traffic, boost sales Vidjet Shoppable Videos +StoryIncrease engagement, measure ROI, modernize site | ||
Our Verdict
For merchants primarily focused on improving their search engine rankings and driving organic traffic through SEO best practices, Sherpas: Smart SEO is the clear choice. Its comprehensive SEO tools, AI-powered features, and focus on automation make it a valuable asset for those prioritizing organic growth. However, if the main objective is to enhance customer engagement, showcase products through video, and create a more interactive shopping experience, Vidjet Shoppable Videos +Story is the better option. Its easy-to-use platform, diverse video formats, and emphasis on site speed make it ideal for merchants who want to leverage the power of video marketing to boost conversions.
In essence, choose Sherpas: Smart SEO for SEO dominance, and Vidjet for video-driven engagement. Merchants with strong SEO already in place, but lacking compelling visual content, will benefit most from Vidjet. Those just starting out and need help with on-page optimization should start with Sherpas: Smart SEO.
Common Questions
Which app is better for improving my Google ranking?
Sherpas: Smart SEO is specifically designed to improve your Google ranking through SEO optimization. Vidjet focuses on enhancing customer engagement with videos, which indirectly benefits SEO, but isn't its primary function.
Can I use both apps together?
Yes, you can use both apps together. Sherpas: Smart SEO will improve your website's SEO and Vidjet will make your website more engaging.
Which app is easier to use for a beginner?
Both apps are presented as user-friendly, but Vidjet's focus on visual content and pre-built formats might make it slightly easier for beginners to get started quickly. Sherpas: Smart SEO requires some understanding of SEO principles to fully leverage its features, although it aims to simplify complex tasks.
Does Vidjet impact site speed if I add a lot of videos?
No, Vidjet explicitly states that it does not impact site speed, no matter how many videos you publish on your pages. This is a key differentiator.
What kind of AI capabilities does Sherpas: Smart SEO offer?
Sherpas: Smart SEO utilizes AI (ChatGPT-4 Turbo) to generate compelling product Meta Tags and Alt Tags, automating this crucial aspect of SEO.
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